Zeta Global Holdings Corp. is a marketing technology software company that provides enterprises with an omnichannel, data-driven cloud platform for consumer intelligence and marketing automation. The company’s core offering, the Zeta Marketing Platform, is designed to help organizations acquire, grow, and retain customer relationships by unifying data, analytics, and activation in a single environment. Zeta Global enables clients to target, connect, and engage consumers across addressable channels such as email, social media, mobile, web, connected TV, and online video, supporting personalized and scalable campaigns. Its solutions are used by businesses across sectors that require large-scale customer engagement and data-driven marketing, including retail, financial services, telecommunications, and media. Incorporated in 2007 and headquartered in New York City, Zeta Global Holdings Corp. plays a specialized role in the marketing technology ecosystem by combining proprietary data assets, artificial intelligence, and cloud-based delivery to support enterprise-level customer lifecycle management and digital marketing execution.