Sleep Number Corporation designs, manufactures, markets, and distributes adjustable beds and other sleep-related products under the Sleep Number brand. Its core offerings include proprietary smart beds that allow users to customize firmness settings independently on each side, catering to couples with differing preferences, along with bed frames, pillows, and bases. The company provides sleep-tracking technology integrated into its mattresses, which monitors movement, heart rate, and sleep stages to deliver personalized insights via a companion app, helping users improve sleep quality. Sleep Number Corporation operates in the consumer durables sector, specifically home furnishings, targeting homeowners focused on wellness and optimal rest. Products are sold through company-owned stores, online platforms, and select retail partners, emphasizing direct-to-consumer experiences with in-store consultations and demonstrations. Founded in 1987 and headquartered in Minneapolis, Minnesota, Sleep Number Corporation plays a specialized role in the bedding market by prioritizing innovation in adjustable sleep solutions.