Genius Sports Ltd. is a leading sports technology company that develops and provides scalable, technology-led products and services to the sports, sports betting, and sports media industries. It serves as the official data, technology, and broadcast partner powering the global sports ecosystem, connecting live events on the field to fans worldwide through advanced infrastructure. Key offerings include live sports data collection, integration, and distribution for leagues; streaming solutions for commercializing video footage; end-to-end integrity services with monitoring technology to detect suspicious betting; pre-game and in-game odds feeds; risk management tools; and immersive betting experiences like BetVision, which integrates live streams, stats, and betslips. The company also delivers performance analytics, semi-automated officiating tools such as automated offsides systems, AI-powered augmented broadcasts, and fan engagement platforms like FANHub for personalized marketing and gamification. Underpinned by its GeniusIQ big data and AI platform, Genius Sports Ltd. partners with major leagues including the NFL, Premier League, NBA, and others, as well as sportsbooks, brands, and broadcasters to enhance performance, fan experiences, and betting operations. Founded in 2001 and headquartered in London, United Kingdom, it operates as the essential layer in modern sports entertainment.