Pop Culture Group Co., Ltd. is a commercial services company focused on entertainment, cultural content, and brand marketing in China. Headquartered in Xiamen and founded in 2007, the company develops and hosts hip-hop and broader pop-culture events, targeting younger audiences through live shows, festivals, and sponsorship-driven experiences. It operates hip-hop-related online programs and digital entertainment services, extending its reach across online and offline channels. Pop Culture Group also provides brand promotion solutions for corporate clients, including trademark and logo design, visual identity systems, brand positioning, and digital advertising distribution. In addition, it offers event planning and execution services, integrating marketing, content, and production capabilities for advertisers and partners. The company has broadened its business into cultural technology and Web3-linked entertainment initiatives, as well as artist management, agency services, and film and television content investment and production, positioning itself as a multifaceted participant in China’s pop-culture and digital entertainment ecosystem.