AppFolio Inc. is a technology company that provides cloud-based software solutions tailored to the real estate industry. Its core offering, AppFolio Property Manager, delivers an end-to-end platform that helps property management companies handle leasing, accounting, maintenance, marketing, and resident communications within a unified system. AppFolio serves a wide range of real estate segments, including single-family and multifamily rentals, student housing, affordable housing, community associations, commercial properties, and real estate investment management. The company also offers differentiated tiers such as AppFolio Property Manager Core, Plus, and Max, allowing customers to align functionality with portfolio complexity and scale. Beyond core software, AppFolio integrates value-added services including tenant screening, risk mitigation tools, and electronic payment processing, which embed operational workflows and data into a single platform. AppFolio primarily operates in the United States and generates revenue through subscription-based models, positioning it as a key software provider in the real estate and property management ecosystem. Headquartered in Santa Barbara, California, AppFolio focuses on serving professional property managers and real estate investment managers with industry-specific, cloud-native solutions.